LOVB Commissioner Announcement
League One Volleyball partnered with Skylark to introduce the league’s first-ever commissioner through a coordinated national communications rollout.
We developed and executed the full announcement strategy for Sandra Idehen’s appointment, leading messaging, executive communications, media outreach, and internal rollout planning across multiple stakeholder groups.
The campaign secured national coverage in Sports Business Journal and positioned Idehen’s arrival as a defining milestone for LOVB Pro, helping reinforce the league’s momentum during a period of record attendance and viewership.