“Make Waves” and Del Sol Jersey Launch
Skylark partnered with the San Diego Wave to refine its club narrative alongside the launch of its first bespoke Nike kit.
The Wave turned to Skylark to help maximize a unique moment in their third season, unveiling their first fully bespoke Nike jersey, designed solely for the club.
Skylark worked closely with Wave FC to execute a 360 marketing campaign to launch the jersey and build excitement and interest for the club’s 2024 season.
Through unique community events, compelling social media content and impactful sponsorship integration, Skylark helped to generate record jersey sales for the club and draw a record crowd of more than 32,000 at the club’s home opener.
