Portland Thorns 2024 Season

Marketing
Brand Strategy
Campaigns

The Portland Thorns partnered with Skylark to lead integrated marketing and communications across a record-setting 2024 season.

The Portland Thorns partnered with Skylark to lead marketing, communications, and fan engagement across a historic 2024 season.

We drove integrated strategy and execution across major campaigns, matchday experience, partnership support, and always-on content, turning key moments like Christine Sinclair’s farewell and international competitions into sustained momentum.

The result was a record-setting season at Providence Park, with all-time highs in attendance and revenue.

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